Agnieszka Gasparska at her KMIP storefront HQ
(Photo: Andrea Brizzi – www.andreabrizzi.com)

Agnieszka Gasparska is the Creative Director and founder of design firm Kiss Me I’m Polish. Her clients include GOOD, Thrillist, Refinery29, Ertegun Jazz Hall of Fame and many others that you have heard of. She is speaking at AIGA’s MAKE / THINK conference in Memphis this October on the topic of Art Direction on the web.

I approached Agnieszka after seeing that she designed the Deitch site, a gallery of which I’m a fan. A few email exchanges and chats later and I’ve met a sincere, smart and accomplished designer with good ideas and the creativity and savvy to sell them. Out of her East Village storefront studio in New York she has built an impressive client list, but she is really just getting started as a firm so it is exciting to imagine what is still to come. Our exchanges follow:

NoD: What gig was a turning point for you as a professional designer?

Agnieszka Gasparska: Coming out of school [ at Cooper Union ] and starting out at a place like Funny Garbage (where I stayed for 5 years) taught me invaluable things about working as a designer in the real world. I could have never started my own business without that sort of professional experience. But at the same time, I feel that my career would never have taken the trajectory it has if it wasn’t for the freelance opportunities I had during that time, which were ultimately the reason I decided to strike out on my own. My collaborations with Fischerspooner for example, allowed me to experiment Read the rest of this entry »

As a follow to my post on Using LinkedIn to Find Design Jobs, here is a slightly different technique to go after the design business that you want.

If you decide that your ideal client type is a travel-oriented company because your aesthetic is a match or because you already have some experience in that space, then search for travel companies within LinkedIn. You search companies using the search feature in the upper right-hand corner of the page, pulling down the menu to change the search from “people” to “companies.” I just did a search for “travel” and got 4772 results. Now you have an idea of the volume of possible new client contacts on LinkedIn, but that’s a global and really broad search so let’s narrow it using better search techniques.

Follow this link:
http://www.linkedin.com/companies

The page at the link above also lets you browse by industries. Here I have started browsing “Philanthropies”:
http://www.linkedin.com/companyDir?results=&sik=1251911248496

…where I can then focus the results by country, zip, company size and even if they are hiring by using the search features on the right of the page. Read the rest of this entry »

In my last post about Using LinkedIn to Get Design Jobs I introduced the idea of “Client Types” and that a designer’s natural aesthetic helps determine their ideal client, or the type most likely to hire them.

I thought I’d pursue this idea further and invite you, the NoD readers, to submit your portfolio for review. I’ll pass your portfolio by a selected group of NoD authors and they will provide feedback and recommend what industries might include your most ideal clients to target for jobs, and why. I’ll publish it all here on NoD.

So please email me [ scott (at) notesondesign.net ] a link to your portfolio and we’ll share our opinion on your ideal clients. We’ll do this first come first served since I can’t predict volume of submissions. Thanks!

UPDATE TO THIS POST: DUE TO HEAVY RESPONSE WE ARE NO LONGER TAKING PORTFOLIO SUBMISSIONS. WE’LL POST RESULTS ASAP.

What is your design aesthetic? It’s hard to be objective, but important to know. It helps determine who you are likely to land as a client. And who you are likely to land as a client are your “Client Types.”

So with your aesthetic in mind, what are your “Client Types”, and do you know any / have connections to any of them? To connect with your Client Types use your network — or start building one — and find them.

Join LinkedIn Groups comprised of those types of clients and do the soft-sell. Position yourself as a specialist. Suggest that you are doing contextual research Read the rest of this entry »

As a follow to an earlier post on Coroflot’s Design Salary Survey here is a design salary calculator published by AIGA this year. It only covers the US but is comprehensive in terms of covering fields of design as well as organization size and sector.

I will now open a can of worms.

Having run a design agency in the past I’ve been guilty of doing work on spec, or work that you do in hopes that a formal — and paying — agreement will come about. There is not only the risk that your work will be used even if you have not been paid, spec work is also usually disrespectful of your time. Often the “client” in these situations undervalues design work and, therefore, does not understand or appreciate the amount of time involved with doing quality work. Therefore, even if they don’t use your work without paying you, work on spec increases the likelihood that Read the rest of this entry »

NoD is proud to be a media partner of the 2009 Icograda World Design Congress to be held in Beijing at the beautiful Central Academy of Fine Arts (CAFA).

Beijing's Central Academy of Fine Arts (CAFA)

Jeff Hamada is a self-described small Japanese artist working out of Vancouver, BC. He was recently selected as one of 100 artists to collaborate with Converse and Product(RED) to celebrate Converse’s 100th year anniversary.

He currently freelances as a graphic designer, and runs the hugely popular art / design site Booooooom.com. I asked Jeff a few questions about his design work, both personal and professional. How does one guy manage a hugely populate design site yet also complete very high-profile and beautiful design projects. Maybe this answers the question —

“Even if I don’t know how to do something I’ll tell people that I’m the person to get the job done because I’m just willing to spend all night learning how to do it.” — Jeff Hamada Read the rest of this entry »

They have been doing it since 2001, and Coroflot’s Design Salary Surveys continue to illustrate why design is actually a pretty practical career choice, regardless of what Mom and Dad said. Despite our recession — or the euphemistic “super recession” I’ve read it labeled as of late (That’s just a Depression, no?) — design salaries are growing, as are job opportunities. By the way, I want to know who the Interaction Designer is that is making a cool $Million. Check all of the design salary surveys here.

If you like street art then the Wooster Collective is so deep in examples of outsider art that you are sure to find work that will make you want to go on a stickering or stenciling mission in your home town. I’ve been a fan ever since I found an original Adam Neate painting on the street in SOHO way back in 2002, and had no idea it was by Adam Neate (nor who Adam was) until Marc Schiller of the Wooster Collective agreed to have a look. Then I interviewed Marc, and interviewed Adam, and have not stopped looking at the Wooster Collective website since.