Outfoxing the Small Business Owner: Crafty Techniques for Creating a Profitable Relationship, by Gene Marks (2005, ISBN 1-59337-157-8) is worth reading if you’re thinking of freelancing. Small businesses make up the vast majority of potential clients, and the approaches you’ll take to work with them profitably are different from those you’ll take with large corporate clients. I’ve worked with both, and found this book to be up-to-date and practical.

(FULL DISCLOSURE: I received my copy as a gift for contributing to one of Gene Marks’ other books about small business management.)

–

From the NoD Sponsor:

Sessions Online Schools of Art and Design is an accredited online graphic and web design school offering design career preparation including Web Design Certificates, Graphic Design Certificates, Multimedia Arts Certificates.

This entry was posted on Monday, March 12th, 2007 at 4:15 pm and is filed under Advertising, Design, Design Careers. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.