Don’t Become the Trend

Author of this post: Jen Huls | About Blog Authors »

The big trend right now in web design is what is often referred to as the “Web 2.0-style.” It includes large fonts, gradients, the word ‘beta’ and gloss. As a designer it’s good to learn and be able to utilize these trends but be careful not to become the trend.

One of the things I always enjoy hearing from clients or a potential client is that they find my design style unique. I really try not to design what I refer to as cookie-cutter sites—I may not always succeed but at least I try. The point being is if all my sites in my portfolio look the same, I’m not going to get a diverse set of clients and within time, my portfolio will look outdated and no one will want to hire me because I look so “yesterday.”

Though it is important to be able to give the client what they want it’s equally important to try and come up with something fresh that makes you stand out from the masses because everyone and their brother these days are designing for “Web 2.0” so anything that can make you stand out (in a good way) is a good thing.

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4 Responses to “Don’t Become the Trend”

  1. Thomas Branch Says:

    Do you have any examples of your work?

  2. Dustin Brewer Says:

    I think this basically comes hand in hand with any good design. You equally don’t want it to look like just another web site but you want it to look modern, and sometimes to do that you have to include various elements that may be trendy at the time. Such is the nature of the industry I suppose.

  3. Earthceuticals Says:

    Yes, the web 2.0 thing has the attention these days. I remember a time when half the sites were cnet yellow, then they were power blue. It’s good to see that everybody isn’t one of the sheeple…

  4. Web Design Solutions Says:

    Innovation is very essential if one wants to survive in this industry.I agree with you.It’s very important to deliver what the client wants at the same time one should also also provide something new so that one gets noticed.

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