When Mercedes asked Toronto photographer Don Dixon to shoot an introduction ad for the New Turbo 320, he said, “Why not?” To get things in order for the shoot, he called the Toronto Zoo to make a date with a camel, next was an Extensis scan through his massive stock library to find a parched desert road, followed by a trip to the airport in search of the perfect jet engine. A couple of days of retouching and here we have it: A new Mercedes Ad.

via Applied Arts Magazine

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